Remedy Entertainment's new CEO has acknowledged that the studio's franchises, including Alan Wake and Control, "should have sold more." Jean-Charles Gaudechon, who took the helm in March, faced skepticism from fans due to his nearly five-year stint at EA, where he focused on FIFA's PC and mobile versions, followed by roles in sports ventures like a fantasy NFL platform. In an interview with The Game Business, Gaudechon said he understands the concerns but emphasized the need to protect Remedy's unique creativity while improving its reach. "Remedy is one of the few studios genuinely supported by players," he noted, recalling messages like "Don't f*** it up" after his appointment. Despite recent releases—including the failed multiplayer FBC: Firebreak, sluggish Alan Wake 2 sales, poor reception for CrossfireX's campaign, and no updates on the Max Payne remakes—Gaudechon believes the IPs have untapped potential. The studio is now focusing on Control Resonant, the sequel to 2019's well-received Control, due later this year. Gaudechon aims to grow audiences through cross-media partnerships, like the 2024 Annapurna deal for TV and film adaptations. "It's a pity Alan Wake and Control should have sold more," he said. "We need to maximize the potential of the IPs we have."
